Ice crystals: https://youtu.be/4yBNmoa4htE
That said, I'm a fat 52-year-old, and I cycle in jeans and a T-shirt, and if I start to feel cold it's a sign I'm not pedalling hard enough and I should get the boot down a bit, burn some calories.
I'm still faster than many-jerseys-guy.
>50F: Summer gear, and not much of it. I run hot, and there's no need to make it worse.
>20F: Add a thick sweatshirt and gloves
>0F: Add wool socks, long pants and a wool underlayer, a windproof outer shell, glasses, a hat, a thicker windproof layer over my gloves, and sometimes a scarf depending on how short I'd cut my beard.
>-20F: Similar, but with some extra layers over my core, and the scarf is mandatory.
>-40: Similar, more layers.
<-40: I know my limits. I've nearly gotten in serious trouble before when it's too cold out and I didn't plan for extra wind and a cold pocket near the river or having to walk because of a poorly maintained road or whatever. My gear wasn't especially high-tech, and I just called work and emailed my professors to let them know I wasn't going to make it.
Wind would have me reaching for wind breaking and insulation at higher temperatures.
It wasn't a 10-minute process by any means though. I'd pull out my phone in the wee hours of morning, see that it was X temperature on the homescreen, and plan accordingly. If he's just selecting between a few jerseys that should be even easier, right?
A light jacket is all good when you are pumping out the calories, but take a fall and you are now sitting on the ground unable to move. At -40 you may have only minutes before life-altering cold injuries (lost toes). Add to that the darkness and snowbanks and you might not be found for hours... IF anyone is actually looking for you. Cellphone screen get tricky in serious cold. A person walking to work, which was still not advisable, would at least be wearing clothing warm enough to stand still in the cold.
The radio used to have public service announcements calling for people to keep blankets in their car. Not in the trunk. Within reach of the driver. Get into a wreck, trapped without heat, and that fleece blanket under your seat might save your life.