I've seen people celebrate horrors beyond my comprehension. Cheer the deaths of innocent people because it may inch some abstract national goal closer to a similarly abstract measurement. Insist that lives in one place are worth less than lives in another.
Should I ask "what am I missing"?
I don't think so, sometimes you draw a line on moral or ethical grounds. Some of those lines should never be given the ability to be fluid. It will always be wrong to bomb a school of children, just like (for Drew and I) it will be wrong to rip the livelyhood from under millions of people's feet for shareholder value. It will be wrong to ignore damaging consequences to the environment. It will be wrong to insist a low quality imitation should ever hold the same value as the original idea.