Increasing the availability doesn't mean decreasing the price ... people think those are intrinsically related - not so much.

You can get a prada shirt for $2,000 ... as many as you'd like, for $2,000 a piece. No problem. They'll make the factories go burr all night long. Still $2,000.sweeping

There's a bunch of things like this. $100 bills for instance ...

a new entrant might yield a price drop, or, it might not.