The mental gymnastics I've seen kids enable is Olympic level. Need to upgrade to a bigger house, need to upgrade the car to a SUV, need keep traveling 2-3 times a year, need to sign up for some crazy sports league and coach which means domestic flights and hotels every other week.
American trucks are an arms race. You need one to protect the occupants from the other trucks on the road, unless someone legislates to stop all of you from driving them.
I feel we are engaged in the same race to the bottom in the UK, although it is not as extreme as it is in the US. One of the few constraining factors in the UK is that our car parking spaces are generally quite small and no-one wants to buy something they can't park anywhere.