Language is technology, clothing is technology, vegetables are technology, houses are technology.
The author is talking about people usurping modernity, not stretching the definition of technology to the point of absurdity.
Modernity is not Facebook. Facebook is pop culture, and we're already aware of the anti-pop-culture movement: they're called hipsters.
That argument can be made, but not convincingly. Instead, why not define "technology" as something man-made that most people find incomprehensible?
