I appreciate your efforts, but this response doesn't really answer my question. It's too granular (and a bit biased). When I go to your web site, I need some context. I need business problems that this software solves. Based on the name I would say it's Medicare/insurance eligibility checking, but the web site should guide me through what needs the product addresses and why it's better than the alternatives.
Also, I'd advise you not to jump straight to messages about "non-technical bureaucracies." It's certainly true in some cases, but it sounds derogatory. Better to address the objectives these people are trying to meet.
She's answering the question well, I think, if you've got a basic knowledge of the problem Eligible is dealing with. Frankly, they're not selling to you if you don't understand what they do from their website.
They provide a RESTful API to insurance eligibility data, which is useful because the current (required-by-law) APIs are horrendously complicated and difficult to work worth, AND they're disparate, varying by vendor.
