Thus, it's reminds me quite of a bit of the engineering crisis of 1978 for the Citigroup building which only reached crisis levels because of so many combined cut corners and failures together http://en.wikipedia.org/wiki/Citigroup_Center#Engineering_cr...
It's even sadder in the case of UV that there must have been no end user testing before shoveling this out on the customer. Add on the entire website seems designed to extract information on Facebook accounts so they can keep tabs on you, it's obvious that none of this is about customer satisfaction or usability, but about new ways to monetize the customer and give them as little service as possible.
Ultraviolet loses for a number of reasons and this just highlights a few of them.
OR
"How to make your product fail by ignoring the failures of the past" (Piracy is free, Apple is easy, lets make are products hard to use and expenive in this market)
Not that this is your fault, but modern browsers will automatically append the www prefix when needed.