Ask HN: What are your thoughts on .co domains in 2013?

I would still never be able to use a .co domain for my product, even though a neater domain could be created compared to what I can get with a .com. Much of my user base consists of the non tech savvy, most of which would interpret it as a spelling mistake and visit the .com site instead. Unless you can incorporate the ".co" into the name of your product ("o.co" and overstock.com comes to mind here), I just don't see a .co being viable.

It is getting less and less all the time. I think most non-tech people just type into their omnibox, so even when mistyping the domain they generally see it in the top search results. Also, the .ly did just fine for a number of startups. If bit.ly and others have a .com, I don't even know what it is.

Now a days attracting traffic is more about providing good content to consumers than it is finding the right domain name. sure domain has something to do with it, but as long as your domain somewhat applies and you're using wise advertising techniques, then it doesn't matter if you're .com or .co

b2c: depending on your users, you may even prefer .co to .com - esp. if you target users like me. b2b: generally careful here - except if you target startups like ours.

So yeh, directly correlated to your target being tech savvy or not I'd say.