"SELL QUALITY ADS & SPONSORSHIPS FOR FREE" - why would I sell "for free"? Maybe you mean "commission free" or "without fees"? It's ambiguous. Oh sure, if I spend the time to think about it, I get it. But what percentage of your customers will spend that time? I'd say it's in the single digits...
"We are 100% FREE" - you aren't 100% free if I ever, in any circumstance during our relationship, pay you. It's either dishonest or misleading to say that you are 100% free and then, later in the ad copy, to say that there is a 6% fee.
"Our publishers own 100% of their quality, audience and value since we remove stuff that previously cannibalized their earnings." Your average visitor who spends 5 seconds on your page reads that and says to themselves, "What does that even mean?" Oh sure, if they think about it for 10-15 seconds, they'll understand your meaning but again: how many people will give you that time?
"DIRECT SALES ARE FREE. Sell and invoice on your own" - Ambiguous wording again. The average person thinks, "My direct sales are and have always been "free". I sold it directly, thus I made 100% of the profit."
"We introduced 100% optional pay-per-performance services: we only get paid when providing that extra value." - What does "100% optional" mean? Do I opt to pay 100%? Or is it a tipping system - it's optional that I pay you and at my discretion as to how much?
"Are you and Advertiser? Signup here!" - Just low rent and crappy to let your home page have a typo so blatant in your action text. Very poor show.
All in all, this is not a company I would do business with. Poor copy, no editing, ambiguous wording, and more unanswered questions than I can list all comes to mean that I'm closing the browser tab. Good luck to you - you have a lot to fix, I think, to make it "work". I hope it works out though - the world always needs new ideas and new executions on old ideas.
Also, adsense may be a good chocie for you, but I'll perhaps never use it. I like to have a single tiny add on my website, which is atleast somewhat related to what I write. Besides, having larger ads, or too many ads, just spoils the reading experience. For me, providing a good reading experience to my readers is as important as making money from it.
Glad to know that adsense works great for you. It would never work for me. Just my 2 cents :)
(It's the ad platform Gruber and LaughingSquid, among others, use.)
The Deck is neat because it focuses less on the type of content and more on the quality of the publishers in the network. But the problem is, it's invite only. While there are other ad platforms that do similar things, what's nice about this is that it appears to treat the publisher as nice as the advertiser.
We need more networks where individual traffic is less important than the quality of the publisher and audience. This is a really good start on that front.
By default we'll be 20%-40% better than others since we're offering 20-40% less fees ;)
We think that advertising is a bit evil by charging marketplace fees to Quality Publishers. Since are obsessed about Quality Ads and hate clutter a bit, we decided to make a FREE ad network for those that care about Quality.
Publishers can sell any kind of digital ads & sponsorships in our marketplace including Web, RSS and Email Ads, Video, Podcasts and Syndicated&Promoted Content sponsorships.
Any thoughts?
also is it free for publishers or is it free for advertisers??? ... do u mean u dont charge fees or commission that other network charge to advertisers???
btw, if your basic service is free then there is no need to tell people that u charge for adding value because the subconscious mind doesnt accept that well .... so just create a comparison chart to show how your service is FREE compared to others and in 3rd column you add your value added service which in fact should be really something that others are not offering or its too expensive ....
Good Luck
Dude it's not free if you charge for it.
