The privacy movement has not even begun to begin what is necessary to change the law. For example: can you name the leading organization that works solely on privacy? There isn't one. The issue is only sort-of covered if you add up the partial work of a bunch of different orgs, like the EFF, ACLU, NRA, Emily's List, etc.
So: want to move the needle? Start an organization, raise many millions of dollars, collect thousands of contacts, and then run a big scary public and grassroots campaign. Give money to privacy-friendly politicians, and spend independent money to defeat opponents of privacy. Recruit privacy-friendly folks to run for local, state, or federal office. Take meetings with corporate, regulatory, and congressional staff to find folks who are sympathetic to the cause. Run privacy conferences. Pay people to write privacy blogs. Pick a nasty law and create a test case to get it into litigation. Etc, etc.
Now you might say "we shouldn't have to do that." And you're right. But: life isn't fair. Black people should not have had to risk lynchings in order to vote, but they did--and they did it. And they fought it.