I didn't, I said his comments were disingenuous (what was your "[sic]" for btw?). I meant exactly what I said. I wouldn't call it lying, I'd call it disingenuous (i.e. put-on naivety).
> Are you really claiming that he disliked the iOS UI because his theory told him to?
No. I'm saying his theories about what's confusing, while sometimes interesting, are not necessarily representative of what regular users will actually find confusing, and you'd need to do testing to find out. The problem is he presents them as if they're definitely true, with absolutely no evidence.