The main pro is the automatic merging. "The API" is a fuzzy term here. There's an interaction between a client and a server, and the client is running an SDK. In the case of the Datastore API, the server doesn't perform any merging or OT, but the client SDK does. Your code just gets conflict resolution for free. The Python SDK is a bit of a special case in that it doesn't implement this logic, but the others (JavaScript, iOS, Android) do.
In contrast, if you make a change to a sqlite database on two different devices, you now have two different files and no way to merge them. (There are people who have used Dropbox to sync sqlite databases this way, and they've ended up writing diff/patch over sqlite to merge changes. Using datastores is a lot simpler and more likely to be correct.)
