How the Fifty Shades of Grey movie got me my first 1,000+ users to Zanda.com

My new site Zanda is a rating platform where users can rate and review items, people, places and anything else. Beside that we have toplists and users can create compares of items and have other users vote on it. A couple months ago one of the first users created a compare: Who would you like to play Christian Grey in the upcoming movie Fifty Shades Of Grey? http://www.zanda.com/matches/40080080000078/who-would-you-like-to-play-christian-grey-in-the-upcoming-movie-fifty-shades-of-grey

At this time it wasn't decided yet who would play that part. Users started sharing the compare over related Facebook Pages and within one week this particular Zanda page received over 3,200 Facebook Likes and over 1,000 users registered at Zanda, voted, rated and shared.

The last two days something similar is happening.

Almost an identical compare was created but for a different, similar, book series 4 days ago: Who would you like to play Gideon Cross in the upcoming TV show Crossfire Series by Sylvia Day? http://www.zanda.com/matches/21060010000077/who-would-you-like-to-play-gideon-cross-in-the-upcoming-tv-show-crossfire-series-by-sylvia-day

Today the same thing started happening again! Wentworth Miller’s official Facebook Page posted a link to the Zanda compare and traffic and new users are taking off again!