Show HN: KillSwitch - Uptime Monitoring With Google AdWords Integration

Hey Scott,

The adrank could be affected by things like this but here's what I would ask you to consider: Google is very sly about measuring on page performance metrics. If you have downtime, how many visitors do you think are going to return to the Search Engine Results Page? Google knows this and could use it as a an indicator of a poor performing ad. My service is different from manual pausing for this reason. Here's a good article on the type of work they're doing to create adrank: http://vuurr.com/impact-of-google-adwords-quality-score-on-c...

Specifically, I've not had a "penalty" for pausing ads myself but the ads were typically performing well. I pause the bad ones pretty quickly.

Cheers,

Josh

I have seen what appeared to be a penalty from pausing a campaign once.

More detailed write-up at http://www.eanalytica.com/blog/unforseen-risks-when-stopping...

Perhaps similar to your experience?

Some feedback

1. Don't force the user to enter the phone number. I don't mind giving out my email address, but my phone number is only if you win my trust.

2. You need to have some form of trial before requiring a credit card. If that's not possible then at least a video demo and screenshots.

edit: formatting

That doesn't surprise me. You've got good taste.

When I was doing agency work the thing that disappointed me the most was that we had LARGE clients with BIG budgets who would have SERIOUS downtime for no particular reason. It was so frustrating. This service comes from that frustration.

Let me know if you have any questions. Josh@Killswit.ch