What about a blue screen?
But you raise an interesting point, in that there should also be a penalty for novel, provocative work that, while perhaps well-executed, rests on principles that can never be used again, so they don't advance the state of the art or otherwise leave us with any enduring influence. Works like Blue and John Cage's 4'33 would fall into that category, I think.
I've seen the first ten minutes of Blue, it's actually really good. After ten minutes you start seeing stuff, but you can't work out if it is your own imagination or the film itself. The concept of Blue could be advanced: I was thinking of "Gamma" - viewers are exposed to intense gamma radiation for 90 minutes.
Those buzzkills at the FDA have already banned any artistically worthwhile amount of X-rays from CRT televisions though[1] :(
[1] http://www.gpo.gov/fdsys/pkg/CFR-2013-title21-vol8/xml/CFR-2...
To me, works like these are symptoms of art forms that are well on their way to exhausting their own possibilities. What next? Green? 4'34?