> Without fixing that issue, the cost is going to be what the consumer will bear instead of what the market will bear, net neutrality regulations or not.
Actually the issue is quite the opposite. The ISPs backed themselves into a corner with unlimited plans. They can't raise prices based on usage so they're trying the next best thing, shaking down the other side of the connection. It's much easier to play hardball with Netflix than with thousands of customers, who may just say "well, if I'm going to pay that much for this connection I may as well cancel cable and use Netflix/torrents exclusively. So imposing neutrality at the interconnect would actually solve the current issue.