And, also, we operate in a low-tech service industry where simply having a database of customers is considered moderately cutting edge. We're not a software company producing hacking tools for evil governments and their puppets. There's nothing interesting on the server for anyone save our competitors. That leads me to logically deduce that the "hacking" attempts the internet-facing servers experience simply fall into the net of trolls searching for more machines to add to their botnets.
All the logs over the years simply show spam from bots idly probing for pirated SIP lines/extensions on our VoIP box, attempts to send mail through our mail server, and open PHP MyAdmin/Django/Wordpress login pages--none of which are present because none of that software's in use.