Nonsense. It's as toxic as screening a resume.
On one hand you have people with immense industry experience (such as yourself) advocating to drop the "do I actually like this person" approach and on the other hand you have people who also have immense industry experience advocating that culture fit should be one of the most important criteria.
I'd be interested in hearing your thoughts on eliminating prejudice (both intentional and unintentional) and cognitive biases whilst at the same time, ascertaining whether or not someone would be comfortable within your companies established culture and also contribute positively to said culture.