Why do you think that is?
Having learned BASIC, FORTRAN and Pascal, C seemed like line noise - at first. As did PERL. And then k.
Btw, COBOL seemed "too verbose".
Once I actually started writing many k programs and then reading even more of them, I was able to recalibrate for the abstraction/density. I moved my intellectual comfort zone. Ironically, I was already there with mathematics. However, programming languages were different :).
Now, as a result, every time I have to read Java, I suffer from a kind of fatigue - having to read way too much code to glean the writer's intent. I just want them to get to the F'ing point.
N.B. - Mathematical literature/writing went through this same transition during the Renaissance. Equations were described in natural language (not unlike COBOL). A simple polynomial could require a paragraph of text to describe.
I think with a language like k or q, which appears to be purpose-built for certain types of problems, people look at it and get easily confused and discouraged because it's so different from all the more mainstream general-purpose programming languages they're used to. And it's a lot easier to put down something you don't understand than to admit you don't get it, or to spend lots of time learning something that may not be of much use to you. Kinda sucks, but it's often human nature.
The thing is, it's not purpose built, and it doesn't even appear to be if you suspend your disbelief. The only reason you'd think it is purpose built is because "well, it can't be this short if it wasn't purpose built". But if you go over the manual, and find special built operators, please tell us what they are.
e.g., to compute an average, you can use the function avg:{(+/x)%#x} - with the exception of parentheses, every character has an orthogonal function. Similarly, the maximum subarray sum solution mss:|/0(0|+)\ ; and there are many others. And it's not just math stuff - http://nsl.com has lots of other examples of many kinds -- and most importantly -- is an operating system + GUI not general enough?
This doesn't happen very often, but I find the thought comforting.
Comments obviously are not code, so it's reasonable to complain about lack of comments.
You suggested wordcount, I think wordcount is good, so it's reasonable to complain about single letter words rather than descriptive words.
uberalex's suggestion for reformatting wouldn't change the algorithm or speed. It would simply spread operations across more lines. That also seems like a reasonable thing to ask, to me. They can learn your method either way.
Edit: I mean, I'm sure fitting more on the screen is valuable, but people already know how to fit many times as much code onto a screen. They avoid it on purpose for whatever reason.
I think this reason (whatever it happens to be) is probably wrong.
And things like K rarely do.