If David Heinemeier Hansson Was a Tech Recruiter...

This means:

- Spend time to build real connections and relationships with the people you're trying to recruit. Find out what the look for in a job, and if you none of your clients fit the bill, say so point blank, but that you'll get back to them when you find one that does.

- Build a tribe (in the Seth Godin sense of the word). Build a group of people that look to you about finding jobs and hiring. Organize events that get lots of smart technical people together, that isn't just a recruiting event. Think about the 37 signals blog and the conferences they've organized. Think Super Happy Dev House.

- Don't cold call. Speaking personally, I'm much more likely to talk to you if you email me. Aggressive phone calls are a major turn off. If you must call, don't call before 10am in my time zone.

- Being open about the companies and positions you're trying to fill. No caginess about what the company is, and being open about any potential downsides you know of.

- Don't recruit for companies you don't believe in.

- Know what you're talking about technically. This means not recruiting people for positions that don't match the experience they list on their resume. It means not recruiting them for positions they're highly unlikely to be interested in, based on past positions.

In general, recruit people like you would want to be recruited. In the short term, this will likely be less effective than more traditional approaches. In the long run, as you start building a network and reputation for integrity, I bet it's significantly more effective.

While 37s makes wonderful products, this post reminds me that time and time again DHH has a habit I dislike: thinking his opinion is the hole in which every puzzle piece can fit. There are times where his team brings out some outstanding, accurate and worthy information, this is not one of them.

What would a 37s recruiting agency look like? I couldn't tell you-but I can tell you, from the perspective of someone who actively executes virtual recruiting services for startups across the landscape, it wouldn't be a very good one.

Why?

He exhibits the very ignorance he's railing against in this blog post: assuming all recruiters are as clueless as this one for sending a shotgun blasted email to any candidate that stands a remote chance of replying, by sending a shotgun blast signal to the industry that he clearly does not understand by saying they're all the same.

The recruiters receive details of a job-opening from a company (hey, we're hiring), calculate how much the fee will be to them (OMG $20k!!) and then proceeds to cast a wide net by spamming twitter, email, cold-calling, linkedin etc to get as many CV's as possible then cut the list down and try to get them into interviews. Its driven by the payoff because if a recruiter does their job amazingly well, then they place you in a good job and you never need them again... companies on the other hand are always reruiting so better to help the company.

...the problem is all those people who sent in their CV and didn't make the first cut are naively under the assumption that you are proactively searching for an opportunity that can help nurture their dreams/desires and provide room to grow in a new role etc etc. Rubbish.

I don't know the answer, but thats my take on the situation - based on experience of going through the system a few times with different recruiters.