Coke accidentally created an ad for our app. What should we do?
Then, this afternoon, I started getting a flood of emails, all about the Like-o-Meter. Some said that they loved the app. Some were trying to make ambiguous business deals with me. I went to our app's Facebook Wall, and found a huge number of positive messages, all from people in Egypt.
There was no obvious reason for this sudden popularity. So I Googled. This came up: http://thenextweb.com/me/2011/06/13/did-coca-cola-just-create-an-ad-campaign-for-facebook/
Apparently Coca Cola is airing an ad in Egypt. The ad mentions the "Coca Cola Like-o-Meter" - a Facebook app of some sort. Their ad didn't display a URL, so people are finding mine. And using it. And, apparently, liking it. It seems to be spreading virally beyond people who saw the ad.
Has anything ever happened like this before?
And does anyone speak Arabic? What does the ad say about the Like-o-Meter? It's not a pro-Mubarak ad, is it?
UPDATE: apparently the entire concept of their app is a direct rip-off of mine, not just the name. I guess that makes the legal issues more interesting?