Startups411

End of 1st Week = 25,000 Downloads Reached.

End of 1st Month = 100,000 Downloads Reached.

End of 1st Month = Hit 10,000 Daily Active Users.

End of 2nd Month = 250,000 Downloads Reached.

End of 2nd Month = Break into Top 20 in Music Category at least once.

The app will be free and the initial marketing budget is $10,000. I plan to hit these goals by running a targeted Facebook Mobile App Install Ads campaign, running a Cross-Promotion campaign using http://Taqdaq.com, a Twitter Mobile Install campaign, hitting social media as hard as I can, and reaching out to the relevant members of the press who cover this type of app.

If some or all of those goals are achieved, are those numbers that would interest any Angels in today's climate? Thanks!

First question. I'm planning on launching my bootstrapped social app on iOS in September and wanted to share my goals for the first couple of months and get opinions on whether the goals are too crazy or not crazy enough?

End of 1st Week = 25,000 Downloads Reached.

End of 1st Month = 100,000 Downloads Reached.

End of 1st Month = Hit 10,000 DAU.

End of 2nd Month = 250,000 Downloads Reached.

End of 2nd Month = Break into Top 20 in Music Category at least once.

The app will be free and the initial marketing budget is $10,000. I plan to hit these goals by running a targeted Facebook Mobile App Install Ads campaign, running a Cross-Promotion campaign using http://Taqdaq.com, a Twitter Mobile Install campaign, hitting social media as hard as I can, and reaching out to the relevant members of the press who cover this type of app.

Second question. If some or all of those goals are achieved, are those numbers that would interest any Angels in today's climate? Thanks!

Startups 411 is a very niche app with a very specific audience, so I'm not sure how many total sign-ups I can expect, but so far I'm very happy with the results. After the first day I have a little over 100 new subscribers to the beta list and I had a well known angel investor follow the app's Twitter page!

To top it off, I noticed that Startups 411 is now in the "Trending Startups" section on the BetaList.com home page! So that all feels totally amazing!

With that said, my feelings won't make my app more awesome, so has anybody here used BetaList? If so, how many beta users did you get? How engaged did you find your beta testers to be once you sent them your beta? What are some best practices for keeping beta testers involved and happy?

Thanks for any advice!