ThomasWink1981

We broadly see two main approaches appearing: using traditional methods to gather data and define a strategy, and using ChatGPT as a shortcut to validate decisions.

This blog post by my co-founder compares both methods to our own MarqtAI, which we created as an answer to better serve SME’s in their search for growth.

https://www.gysho.com/gysho-business-enablement-blog/how-we-use-data-to-drive-quality-in-marqtai

Our big idea is to democratise market research by offering a low cost solution for start-ups and scale-ups, giving those businesses competitive advantage in a time where resources are tight.

Recently we (a team of 3) launched MarqtAI, an app that automates market research using AI/LLM's/RAG. It includes a built in assistant to perform marketing tasks. (www.gysho.com)