cpt100

At some point, we all have to sell. I've built a b2b product and now am starting to sell. I'm wondering if you are getting your customers via email/linkedin outreach or some other method, like SEO, influencer, etc?

Any secret to success that you can spill?

I'm just wondering what the morale is with AI doing 30-50% of your work? Is your company hiring more/ have they stopped hiring software engineers? Is the management team putting more pressure to get more things done?

We are building a Sales and Marketing startup. We need to connect to CRM and other data sources. So we need SOC2 compliancy. But it looks like SOC2 is very expensive like $10K to 25K for Type-1. Are there any cheaper ways to get this done?