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What do you do?
Its kind of catch 22 situation, if you decide to charge customers then your customer growth will be slow, and if you distribute your product/service for free and depend upon the ad revenue then your customer growth will be faster but the revenue growth will be much slower - because "pay-per-click" ad-revenue may not help you a much.
So how do you decide which model is best for you? and which model does angels and VCs prefer the most? OR is there any 3rd option?
Do you know any business that is as easy as online dating and blogging business?