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Specifically, moving the metric should correlate to putting preventative measures like "writing more unit tests" or "writing alarms and debugging run-books" before developer efficiency takes a hit or the product is bogged down under sevs.
I agree that there is a correlation between the business metric, like daily active users and the Tech debt. However, the Business metric is a lagging indicator of Tech Debt so if you just use Business metric you are limited to doing "corrective actions" like a Tech Debt month after the service deteriorated.
Moving the Tech Debt metric should incentivize preventative behavior and save the sev in first place.
but they are primarily differentiated by price in a highly capital intensive market [building out DCs is not cheap]. They are going against 3 giants[AMZN, MSFT, GOOG] each with:
1. Constantly slashed prices 2. A bigger ecosystem/more value add services to further subsidize the infrastructure -- eg. buy Sharepoint licenses, get compute free 3. Native advantage of needing big clouds for their internal infrastructure 4. Deep pockets
What positioning moat beyond price am I missing?